Social Sciences and Psychology - Sport
Public appeal for memorabilia to build website on tobacco, alcohol and gambling industries sports sponsorship
Members of the public are asked for their help in building a website that will chart the rise of unhealthy sponsorship in British sport over the last six decades. An ambitious new project, which charts the rise of sports sponsorship by the tobacco, gambling and alcohol industries since the 1960s, today launches a public appeal for sports memorabilia showing how these companies promoted their brands to sports fans.
Increasing fitness leads to bigger brain boost following exercise
Increasing our level of physical fitness leads to a bigger release of brain-boosting proteins following one session of exercise, a new study led by a UCL researcher has found.
Protecting older male athletes’ heart health
Veteran male athletes who have spent years training at high intensity may be at greater risk of serious heart problems while exercising, new University of Leeds research shows.
University of Birmingham is official partner of world’s most prestigious badminton tournament
The University of Birmingham is the first university to become an official partner of the 2026 All England Open Badminton Championships. The University of Birmingham has become an official partner of the 2026 YONEX All England Open Badminton Championships , making it the first university to do so in the tournament's history.
Study calls for action to combat online abuse of sportswomen
Stronger policies and accountability measures to safeguard women athletes online are being called for, as part of a new study on the issue focusing on the case of former footballer Joey Barton. A team from the universities of Manchester, Chester, Hull, Durham and Loughborough investigated misogynistic online rhetoric directed at women and girls in sport.
Cycling project praised by South African government
A project supported by the University of Leeds since 2016 has helped 10,000 youngsters in South Africa to learn vital cycle skills.


