Could a new app help cure loneliness?

Researchers from Lancaster University are exploring whether technology could be the key to tackling the UK's loneliness epidemic by better connecting older adults with their communities. Ironically, isolation and loneliness have spread rapidly as communication has become easier - particularly among older adults. According to Age UK, 3.9 million older adults see the TV as their best form of company - an issue that carries serious consequences. Loneliness is said to increase the risk of death by 26% - equivalent to factors such as smoking and obesity - and cost the nation £6,000 per person in health costs and pressure on local services. In an age when increasing services and information are available online, how can a non-digitalised generation engage with technology to help improve the quality of their lives? Lancaster University researchers are working on a ¤2.9 million project involving more than 100 older adults across Europe to co-create apps and digital services to deal with complex social issues such as isolation, exclusion and access to services. The UK arm of the 'Mobile Age' project, which will culminate in written policy briefs for the EU and UK government, is focused on the South Lakeland area and centres around reducing social isolation and loneliness. As part of the project, a new app is being co-created with a group of 10 local older adults.
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